Research Library > GoToWebinar > Webinars 2.0: Maximizing Webinars with Social and Interactive Engagement

Webinars 2.0: Maximizing Webinars with Social and Interactive Engagement

Published By: GoToWebinar
GoToWebinar
Published:  Aug 02, 2011
Length:  12 pages

It's no secret that webinars have become a powerful lead-gen tool. And for more than 85% of companies recently surveyed by DemandGen Report, webinars play a key role in sales and marketing strategies.

This new white paper identifies strategies for maximizing your webinar program, uncovers key trends related to the benefits and use of webinars and provides valuable insights from survey respondents and other industry experts.

Download the white paper to learn:

    * 7 key strategies for creating a successful webinar program
    * How to differentiate your webinars with interactivity, engaging content and compelling presenters
    * Ideas for dialoging with prospects before the webinar and continuing conversations after the event
    * And more...



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